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Making lives better by making buildings better

Making real estate property web pages shine for Hempel Real Estate.

The Challenge

Assist in Hempel’s rebrand by enabling them with a website that makes managing property pages and updating content internally easy.

 

The Outcome

Hempel transitions from Wordpress to MadeDaily and leverages unique platform capabilities and branded photography.

Services

Website Design

Photography

Ongoing Partnership

Founded in 2001, Hempel Real Estate has earned a reputation for bringing a dynamic and fresh vision to real estate investment. Hempel currently acquires, develops, and redevelops commercial real estate throughout the Midwest.

 

Initially, we worked with Hempel to relaunch their brand with a new real estate property website, transitioning from a functionally outdated WordPress site to a more robust and efficient platform, MadeDaily. This new site handles property pages, showcases their unique services, and is easy to update internally.

 

During the build process, we collaborated with Hempel marketing staff, and interns to build over 50 property stories.

 

Recently, we refreshed the website with a new header video and consolidated content, all using their existing MadeDaily site without the hassle of starting over.

MadeDaily is a unique website development experience. The MadeDaily team is completely committed to providing the best possible product and experience to their customers. Using the MadeDaily platform is much simpler than other website development tools and their support staff quickly and efficiently addresses any issues that may arise. Our company has developed three separate websites with multiple features and custom requirements. There is no other platform on the market that could provide the services, customer support, and care that MadeDaily does.
Doug Donaldson
Hempel Companies Marketing Specialist

Properties That Tell a Story

Since each Hempel property is unique, the content and design of those pages needed to be flexible. For this we leveraged MadeDaily stories, a robust feature that allowed our client to create and organize each page into categories. Hempel customized each page, adding property descriptions and images that best fit that property story.

The People of Hempel

As part of the brand refresh, we did a photo shoot to capture the great people that work at Hempel. The idea was to bring a face to the real estate firm because Hempel is more than their buildings. Hempel consists of great people and it is the quality of their properties and developments, combined with their knowledge and service that makes them stand out in the marketplace.